I thought in the 60s Topps was outside Philly in PA.
QUOTE=petecld;2476482]Just to confirm above, there were no stores called "Topps Test Stores.” They test marketed in the retail chains or mom/pop shops who would usually sell their cards.
Their testing was not consistent. I have been told some sets were limited to some places in and around New York City (makes sense since Topps was in Brooklyn) while others saw testing in other areas. I would imagine they picked areas where their cards sold best.
I have never seen or even heard of of any official info come out of Topps regarding their market testing.[/QUOTE]
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