Purpose of B18 Blankets

[teza11]

I don’t buy it either. Especially as it more broadly applies to novelty “rugs” in general. I want to read something printed by the tobacco company at that time explaining the purpose or intent of their marketing scheme. To that point, I’m fresh back from the teens having spent the last hour reading Egyptienne Straights Cigarettes newspaper ads. Lots of print material between 1913-14. Very little before or after. They were really loud about their blankets, rugs, and other bonus novelty items. Highly proud and patriotic about their large U.S. flag giveaways. They advertised that the flags were in “high demand” and “the ladies have found so many uses for them”. What I find very interesting is that there is absolutely no mention or advertising (at least that I could find) related to the issuance of the B18 baseball flannels. For a company that shouted so loudly about Navajo blankets…why no mention of America’s national sport?

Jeff

Various supporting ads –