Anyone know about this? -1960 Giants Team Photo Illuminated Falstaff Sign 38" x 23"

[CarltonHendricks]

Thanks all...I emailed a Falstaff collector this evening, and will be interested to see what he has to say about it.

David, Thank you very much for your input and speculation.

I think the black wood frame was added...probably because whoever did it thought it deserved a better frame....I think previous to the black wood frame, there was a plastic frame with Falstaff advertising....Moreover, I would guess the entire assembly except for the black wood frame, photos and all, are original, commissioned by Falstaff.

If the assembly originally held two Falstaff beer ads, it seems fair to assess whoever replaced them would have had to find or create photos of the 1960 Giants and 49ers the same size as the Falstaff ads (the Giants photo is 28" wide x 14" tall).

I don't have the energy to take it apart right now...but by looking in the sides with the light on, I can see the back of the Giants photo doesn't have a backing like a normal photo and appears to be designed to be translucent and emit light.....which sounds like a special order....

Moreover, removing and replacing the Falstaff beer ads from the professionally designed mechanical scrolling system, with not one but two photos, seems beyond ambitious....it's all conjecture and I suppose it's possible, but from my perspective I'm not seeing it.