Mastro or Memory Lane

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Posted By: rand

i believe some cards at memory lane do not really change hands, for example the 33 goudey gehrig psa 10. it was sold for $275k, but never removed from the psa registry. the cards they sell are so over priced i have a hard time believing they are all legit. if the IRS were to audit them, i wonder what the outcome would be. i think the amount of advertising a company does at some point just doesn't work anymore. does McDonald's have to advertise on every channel, multiple times a day, 365 days a year? memory lane's advertising costs have to seriously cut into their bottom line, unless its a write off to show losses. Mastro is branching out, they sell Lalique, Oil Paintings, Coins, Currency, Posters, Comics, ect... so they have to reach another audience.