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#3
02-11-2018, 09:52 AM
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Until 1977, the name Chilean sea bass didn’t exist and few people ate the fish before the 1990s. Prior to that, scientists knew the fish by the less mouth-watering name of "Patagonian Toothfish." In fact, the fish isn't a bass at all, and is very rarely caught off the coast of Chile. The Chilean sea bass is a pure marketing invention. Similarly, since we would never order dead baby calf off a restaurant menu, the term "veal" was created. Gotta love marketing.
Last edited by orly57; 02-11-2018 at 09:56 AM. 
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