Quote:
Originally Posted by bleeckerstreetcards
Brian - did you make it to chicago to review the Leaf family items? Any updates on your findings?
Such a fascinating thread
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I did, and further down the rabbit hole I went. I actually spoke with Beckett last week, and a lot of what I found we review on an episode of his podcast. I'll boil it down to the cliff notes version.
**First off, Ted Z is the ultimate resource for all things from this era, his anecdotal information is second to none, a true gentleman of the hobby. Kudos to Steve Birmingham as well, we have a great email thread going spitballing ideas on everything from printing to plate variations. One more, George Vrechek from Sports Collectors Digest, his wrote an article in 2009 which proved to be a "Rosetta Stone" for a couple of things about the set.
The Chicago History Museum had donations from the Marshall Leaf estate, (Marshall) was the son of Sol Leaf, the founder of the company. In the boxes and printed materials, one thing became obvious; Leaf was a candy company, cards were made to get kids to buy candy. Leaf owned several businesses, not just Overland, but also Dietz Gum who both produced cards in the 30's, but they also did non-sport cards with the likes of Disney and Playboy which continued on into the 70's. Within the boxes, there were examples of the Boxing and Football cards, no baseball, but what I learned from all the materials and meeting minutes was that in '47 to '49, Leaf was growing. They were building a new factory on N. Cicero in Chicago and erecting neon billboards on Michigan Ave. I think the cards were a cannonball attempt in the candy market to make a big statement.
When you start digging into the stories from Ted, and put that against the Leaf marketing materials that I saw, along with the injunctions that Bowman brought against Leaf in March and May of '49, the latter aimed at East Coast distributors of the cards, it becomes 99% viable to say that the cards hit the market in '49. The ONLY way that this could be disputed would be to find someone like Ted in the Chicago area that bought the cards in 1948, and to this date I have not been able to find that. When you sprinkle in the info on the backs and the fact that the first run of cards have '49 copyrights sprinkled in with '48's, sales in 1948 would have cards that carry a '49 copyright, which doesn't make sense. As Ted has said, the copyright means that the text was written in '48, and when work resumed on the set in '49, the copyright changed. I also have a theory that there are cards from the sets that could have been produced as "salesman samples". I think the Graziano, alternate Newhouser and perhaps football card that did not change, could have actually been the cards sent out with the salesmen to show off the cards that would be following in 1949. Both of those cards carry the '48 copyright, though the front image of the short print Newhouser is different than the one or two that surface from time to time. This could also explain the blue back Joe Louis.
My short summation is going long, but one thing that I think is an important point to make, and it follows up what I started the thread with, there was a plate change made to this set yielding versions of the cards that are different than the earlier printings. of the variations that are recognized by the industry, Kent Peterson is the exact variation that I am talking about. MOST, not all, but MOST of the changes that were made can be found in the details of the hats. By removing the detail of the black plate, done with a solvent, the hats become brighter. I am working off of the uncut sheet that Ted provided earlier in the thread to illustrate how the cards changed. Another element that myself and Steve have noticed is the addition of color bars to the backgrounds to "close off" the cards in spots, so that the "white" of uniforms don't bleed into the borders. I will attach two images that I worked up that illustrate this, but take a look at your Leafs. you may have a variation and not realize it. The last part which of course will be added to an already hard sell is the "pink" prints, which in my theory were the last of the 'Late Prints" as they carry the missing hat details from the "Late Printing."
The images below show Stan Musial's card that I took into photoshop and left only the Cyan and Black channels on to illustrate how the cap details were removed and what the card looks like. The second image is the top row of the uncut sheet, top line is the first printing, second line is the late printing, third is the pink print.
**PHEW** for those that stayed with me, thank you, this has been an amazing research project and there is so much more to go into, but this brings it up to date...for now. Thanks for the continued interest and collaboration in cracking the code on this set!!