The rivalry peaked in 2003/04 (with the late 1970s being a close secondary peak) and there's no chance of it ever getting back to those heights again due to the Red Sox having gotten the monkey off their backs in dramatic fashion.
As a Red Sox fan, I love having Yankee cards in my collection and it kinda feels like if you're a Yankee fan who refuses to own Red Sox cards then you yourself are effectively being owned by the Red Sox.
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