This one is vexing. I know Marco advertised extensively in the Philadelphia enquirer and the digital bllboards on the highway plus some radio. So far as shows go, of the ones I know of, the national does well as does Chantilly and the Cincy Moeller show at Thanksgiving. What other regional shows (100+ tables) do well anymore?
I do find a lot of show dealers have become museums...they have no real interest in selling at a reasonable retail. Or they have some 1990 Donruss sets. I buy a lot off Net 54 and a little off ebay. I go to shows every chance I get, but I will be the first to admit there is nothing more frustrating than driving four hours to a show and not finding anything to buy.
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