Barry-The whole Yankee model is that if they are a contender/champion they will draw fans, bring eyeballs to the YES network and sell lots of memorabilia. Arods contract and then some is already paid for out of this projected revenue stream. The only thing that can derail this is if they become less competitive and you have a Mets situation where attendance drops, ticket prices are cut, and you get into a revenue death spiral. They will pay/spend what it takes to stay at the top because if they are not at the top then they are at the bottom, there is no middle for them.
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