Bob,
I am almost 100% certain that these are well made fakes. The key is, as others have stated, the embossed areas should show through to the other side (reverse). I fairly recently had some discussions with Rob Lifson about these and pretty much came up with the conclusion that they are well made fakes.
Mike
Edited to add image: From the front it appears to be embossed, but the reverse should show the results of embossing similar to the cigar label pictured below
