Despite winning the very public Tyfanny Vs Ebay case, the lawsuit profondly changed Ebay's policy towards their ultimate customer, the buyer. The publicity generated from Tyfanny Co. buying 200 Tyfanny brand listings on Ebay and finding that 198 were fakes threatened to erode the Ebay empire.
With so many sellers on this site, I'm sure it will be an unpopular stance, but I firmly believe that Ebay's adopting "the customer is always right" approach is working out best for all involved, in the long run. All this is not to say the buyer wasn't a douche.
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