A few thoughts.
Maybe the earlier deal with ATC went bad at some point? paid less than expected, not treated well, something like that?
Maybe the candy issues while major didn't sell well in Cleveland so it wasn't a big deal?
could he have had an exclusive deal with a third party who signed him and would try unsuccessfully to resell the rights? Sort of an early agent?
Or an exclusive deal with someone who never actually produced a set or with a regional that had failed aspirations at being bigger?
Steve B
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