eBay has pushed the "Buy it now" model to sellers in order to compete with Amazon, and many sellers are signing on because they are always leary of dumping their cards at low prices in a recession.
As eBay buyers become more sophisticated, they will learn to use the "auctions only" tab, and sellers will be forced to sell at auction or not.
Consider when the internet first came out, people clicked on all sorts of advertisements. Now studies have shown internet users don't even see the banner advertising on the sides. Ebay buyers will adjust, and this trend will die down. Ebay will remain the trading ground, and the auction houses reserved for high-end product....
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