Could this be the Coupon explaination? That 2 different companies made the Coupons.

1911-05-29: SCOTUS: "Trustbusters" break up American Tobacco Co. US Supreme Court dissolves Duke's trust as a monopoly and in violation of the Sherman Anti-Trust Act (1890). The major companies to emerge are: American Tobacco Co., R.J. Reynolds, Liggett & Myers Tobacco Company (Durham, NC), Lorillard and British-American Tobacco (BAT). RJ Reynolds says, "Now watch me give Buck Duke hell." BAT is listed on the London Stock Exchange.
Liggett & Myers was given about 28 per cent of the cigarette market:
Piedmont
Fatima
American Beauty
Home Run
Imperiales
Coupon
King Bee
Fatima (the only 15 Turkish blend
and the cheap straight domestic brands.


P. Lorillard received 15 per cent of the nation's business:
Helmar
Egyptian Deities
Turkish Trophies
Murad
Mogul
and all straight Turkish brands


American Tobacco retained 37 per cent of the market:
Pall Mall, its expensive all-Turkish brand, named for a fashionable London street in the 18th century where "pall-mall" (a precursor to croquet) was played.
Sweet Caporal
Hassan
Mecca


R. J. Reynolds received no cigarette line but was awarded 20 per cent of the plug trade.


Here is a link to the whole page: http://www.tobacco.org/resources/his...story20-1.html