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Joe D.what if the thinner paper stock was specifically done to accommodate the packaging of Coupon Cigarettes?
similar to the reasons for the narrow cut of AB.
It is quite conceivable that the pre-formed boxes of the Coupon Cigarettes were narrower in capacity (just like the AB were narrower in width) - and thus the card had to be thinner in order to work with the packaging.
as far as the factory designation.... I always thought that was a designation of the tobacco factory and not the print-shop. If that is the case.... I don't think factory designation is relevant at all.