Posted By:
Julie VognarI think the collecting of cards has evolved with the public's perception of the game, the fan's appreciation, and the use that advertising has made of this appreciation.
It's only in very recent years, and ironically, with some of the least interesting results, that card-making is no longer the direct result of a desire to advertise or promote a product--besides baseball cards and the game they portray.
Yet it's hard to believe that the manufacturers of Cracker Jack, Amnwerican Tobacco, Mayo Cut Plug and Old Judge cigarettes didn't also have a love for the wonderful designs they made, as well as the extra money that the distribution of the cards with their product would bring them.