Quote:
Originally Posted by packs
Do you think there are women otherwise totally uninterested in football independently tuning in to the Super Bowl who aren't otherwise at a party where the game is on? I'm curious if the idea of women otherwise uninterested in football are truly additional eyes on the game or just eyes in the room on the game who otherwise would be ignoring it.
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Impossible to really prove at a macro level, but it's both.
2023 Super Bowl - Just my friends, girlfriends friends couldn't give a darn.
2024 Super Bowl - Many of my girlfriends friends suddenly joined in for the first time and came with Chiefs merch.
2025 - Her friends are coming again.
I think it's silly, but her appeal and influence on the younger crowd is huge and definitely has steered many more eyes to the team. That's why the broadcasts won't shut up about her lol. I'm surprised some people want to pretend it's not a thing. It's easy to think/say the refs are being fair and impartial and the Chiefs are not advantaged, but admit that Taylor has brought many more new temporary fans/eyes to the team. It's not a bad thing, just slightly annoying when watching their games