Quote:
Originally Posted by whiteymet
There is another comic page ad for the 62 Canadian Baseball set.
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Cool! That looks to be the one-third page ad as opposed to the half page ad I posted. I see that ad wasn't taken from my local newspaper because it didn't start carrying
Peanuts until the 1970's. and I don't remember
Grin and Bear It at all
Quote:
Originally Posted by whiteymet
The cards were issued on/in six different cereals in nine different size boxes. Alpha Bits were in 7 and 10 oz boxes, Bran Flakes in 8 or 14 oz boxes and Grape Nut Flakes were in 7 or 12 oz boxes.
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The two biggest stars I'm still missing are Tommy Davis and Hoyt Wilhelm. Not surprising but they were only found on the backs of Grape Nuts which no self respecting kid wanted back in the day.
Quote:
Originally Posted by whiteymet
Finally Roberto Clemente is on the Sugar Crisp box. This brings up a few things. You see in the ads a hand pulling cards out of the top of the box. This is because the six card panels Vay has shown and noted come from the Sugar Crisp boxes. The ad shows a single card panel. Was it folded in half? All other cereals had the cards printed on the back of the box.. Why were the cards inserted INTO the boxes of Sugar Crisps?
I believe it is because the Sugar Crisp boxes were plain cardboard and for whatever reason had a cellophane wrapper with all the "graphics" on it. The cards could not be printed on this cellophane wrapper so they had to be placed in the box.
I say this because at one time I had a partial cellophane wrapper for the Post Canadian Football set. I have to think the same would have been the case with the Sugar Crisp baseball.
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That is correct. Here is a picture of part of the cellophane that was wrapped around Canadian Sugar Crisp boxes later in 1962:
Don't ask me why Post treated Sugar Crisp differently in 1962, but the six card panels were inserted between the foil bag containing the Sugar Crisp cereal and the inside of the box. And the panels weren't folded but inserted flat. I know because I got my mother to buy box after box of Sugar Crisp in 1962 to get the Baseball and then the CFL cards but after a short while I was perturbed to be getting doubles. Given the popularity of Sugar Crisp, Post should have made about fifteen different Baseball sheets instead of eight and twelve different CFL sheets instead of five available in Sugar Crisp.
And yes I got really tired of the stuff back in 1962 and I haven't bought any Sugar Crisp since! Maybe I'll now try a box just for old time's sake....
But I'm now very glad that Post had to insert panels into Sugar Crisp for these card promotions because some panels have survived unbroken to this very day and they're an absolute delight to get! The Baseball panels are much more expensive than the CFL panels because so many more American collectors are interested in the Baseball panels making these demand scarce. I just wish Post had made several more different panels for the Canadian Sugar Crisp boxes....
