Thread: 1962 Jello?
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Old 10-19-2024, 11:21 AM
whiteymet whiteymet is offline
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Quote:
Originally Posted by Balticfox View Post
I ate box after box of Sugar Crisp as a kid in 1962 trying to complete a set of the Canadian Post Baseball cards. I eventually realized that a set couldn't be completed from Sugar Crisp alone. Here's a copy of the ad that was included in the comic sections of Saturday newspapers in the spring of 1962 to advertise these cards:



I've been pecking away at the set since 1980 or so but it's gone slowly since there are multiple short prints and I'm very picky when it comes to whiteness as well as cut. Here are scans of some from my collection:





I also have three intact sheets that were inserted inside boxes of Sugar Crisp between the cardboard and the cereal bag:







The other five Canadian Sugar Crisp panels are high on my Baseball Want List with the one containing Willie Mays being my highest priority:



That's because I traded a Willie Mays panel off eighteen months ago to a Post collecting buddy in Pennsylvania who made me a very decent offer of the Ernie Banks panel, a couple of other shortprints and a small wad of cash for it.

There is another comic page ad for the 62 Canadian Baseball set. See below.

The cards were issued on/in six different cereals in nine different size boxes. Alpha Bits were in 7 and 10 oz boxes, Bran Flakes in 8 or 14 oz boxes and Grape Nut Flakes were in 7 or 12 oz boxes..

The other things these ads show are the different "box front" cards. Some of us collect them as well. Mantle is shown below

Looking at the ad we see Frank Lary on the Grape Nuts box, Roger Maris on the Grape Nut Flakes box, Willie Mays on the Bran Flakes box, Norm Cash on the Oat Flakes box Mickey Mantle on the Alpha Bits box, I have to assume that the different size boxes of the three cereals named above had different player "box front" cards as I have seen listed somewhere Whitey Ford, Jim Gentile, and Eddie Mathews appear on box front cards and...

Finally Roberto Clemente is on the Sugar Crisp box. This brings up a few things. You see in the ads a hand pulling cards out of the top of the box. This is because the six card panels Vay has shown and noted come from the Sugar Crisp boxes. The ad shows a single card panel. Was it folded in half? All other cereals had the cards printed on the back of the box.. Why were the cards inserted INTO the boxes of Sugar Crisps?

I believe it is because the Sugar Crisp boxes were plain cardboard and for whatever reason had a cellophane wrapper with all the "graphics" on it. The cards could not be printed on this cellophane wrapper so they had to be placed in the box.

I say this because at one time I had a partial cellophane wrapper for the Post Canadian Football set. I have to think the same would have been the case with the Sugar Crisp baseball.

Getting back to the "box front" cards If anyone has any available PLMK
Attached Images
File Type: jpg 62 Canadian comic ad.jpg (211.0 KB, 295 views)
File Type: jpg Mantle Canadain Box Front.jpg (201.8 KB, 281 views)
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