Quote:
Originally Posted by JustinD
In any case I cannot imagine they can be leading in any category with numbers like that. I honestly really enjoy the SGC product but those numbers are catastrophic.
With their history of work they should be in 2nd, during the PSA hold they had every opportunity on earth to advance their footprint in modern and have apparently failed miserably. People were submitting and the listings had grown for modern sgc on eBay. Leadership should be analyzing where these marketing failures fall and make changes.
I am hoping this is a blip as the sample size is so small and is related to the PSA pricing changes and they remedy immediately. A trend like that, if it continues, is a very poor sign of health.
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SGC is in a tough spot though. Their problem is almost entirely the slab itself. They would need a complete redesign in order to gain market share in modern cards and with younger collectors. There's a reason the kids all refer them as "dollar store slabs". They can't really just up and change it now. Or rather they can't change it for vintage. I suppose they could try to come up with a new design and only use those new slabs on cards from 1980+ or something like that, while still keeping the tux for vintage stuff. Maybe that's their best chance? But I don't know if that would work either.
Personally, I like the tux look. But I definitely understand why others don't. But I do dislike how unnecessarily bulky they feel, and I don't like the fact that they create awkward storage problems.