[japhi]

Set builders haven't been PSA's bread and butter for a long time. Think that ship sailed 5-7 years ago.

Originally Posted by metroac

Could someone help me understand what PSA is doing? At $100 per card, aren't they killing their own set registry? Who is going to work on putting together (or continuing to pursue) graded sets? Maybe this is not so much an issue for pre-WWII collectors as for more modern sets. It would seem, though, that you could could have your Aaron and Banks rookies graded, but you're never going to spend $100 to have a "common" card graded unless you're pretty sure it's an 8 or a 9. Then, when it comes back a 5 or a 6, you're SOL and out your c-note.

Are they telling us they only want to grade cards worth north of $1500? Are they thinking, "If I charge ten times what I used to charge for my service, I only have to do one-tenth the work to make the same money"? I'm sure I'm missing something here, but I honestly don't get it. Are they just targeting high-end collectors as their future customer base?