Quote:
Originally Posted by Peter_Spaeth
Would you be happier if there was no premium but you had to bid 20 percent higher to win? 
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I think many of us agree with you in theory Peter. But as a few have stated, in practice, likely many of us have failed to fully do the "mental math" and thus have overpaid. I believe, as expressed by others, that's not uncommon in the heat of the moment. And while I agree that would be the buyer's fault, I'm confident the AH is counting on such lapses to inflate their margin. Why else would most AH's not display the true cost of purchase?