Quote:
Originally Posted by Leon
One of the two shows I set up at locally puts out local signage early in the morning of the show. My guess is that those signs bring in around 10% more people....It is something that HAS to be done if you want the best attendance from a newer show, imo. I always have several folks tell me they came in from the sign they saw. It doesn't hurt that the show is across the street from the Frisco Roughriders (AA) stadium.
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Split Rock is well out of the way in the middle of nowhere, so I don't think local signage would help too much, but it wouldn't hurt. When I did a show near there years ago, we put signs at the I80-PA Turnpike interchange and even had a plane with a banner promoting the show fly over the Pocono Speedway. (We did the show in conjunction with the NASCAR race). The meeting room was free for me cuz I worked there at the time!