I collected this set as a kid. You collected labels from Red Heart dog food cans and sent the in for a set of eleven cards. You could select which of the three sets you could use the labels to redeem. So, if you had a lot of big dogs you could get all 33 cards pretty easily. And they were in good shape because them came directly in the mail. (As opposed to the other odd ball set that year--the slimy Wilson Franks cards, which are rarely seen in good shape because they came in the hot dog packs.
Bill
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