Rhett...I was also surprised that the name is written on the photograph and not part of the photo. The proof idea make sense, otherwise it would be rather uncommon for Frederick's to hand letter every card produced.
I thought the large types might be trimmed because my Kopp, and others I have seen, have a portion of the logo off the card, and some barely have half the logo.
Patrick...That is the first photo I have seen of the Frederick Foto building. That building on Seventh Street no longer exists, but the adjacent architecturally significant bank building (shown in the foto) still remains. That location on Seventh Street is not the location that Fredrick's occupied when they issued the cards. The building they occupied in 1921 on Jay Street still remains. I have driven by it a thousand times unaware, now I always look at it when I pass. Luckily it is in a part of downtown where you can rarely drive faster than 20 mph.
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