[Greenmonster]

Originally Posted by sreader3

Book and Shoe Recorder, Vol. 55 (1909):

"We have also at this same park [Sportsman's Park] on the bleachers the sign that is 400 ft. long and 6 1/2 ft. high. We will show you this sign in the next edition of 'The Evidence.' There has been about 30,000 people in this park somedays and the fact is very forcibly impressed upon these 'fans' that:

'Star Brand Shoes Are Better'"

http://books.google.com/books?id=avI...seball&f=false

Edited to add: Not sure if the 400 x 6 1/2 ft. dimensions mean that the various Star Brand ads on the outfield were all part of the same sign?

Nice research, more evidence that we're looking at St. Louis.