Let's all get to the crux of this.
I take no offense.
I am Jewish.
Those who sought, and seek (see a British MP just the other day referring to a "bloody Jew") to speak poorly about Jews, have implied a negativity when using the words "Jews" or "Jew".
I do not know if it is that "Jewish" sounds nicer, and so they do not use this word. or that "Jew" and "Jews" are succinct.
But the negative way in which "Jews" and "Jew" have been used in speech by idiots, usually in an attempt to steal our money or block us from attractive women,
(more 100 years ago) has made many associate bad connotation with the words.
This is ridiculous. in actuality, there should be no bad connotation.
"Christians" has no bad connotation. "Hindus" has no bad connotation. "Jews" should have no bad connotation. What the hell did we ever do to anybody? all we do is contribute mind, body, and soul.
Let's keep using the terms "Jew" and "Jews", that's who we are, unless we all want to consider ourselves "Hebrews", a little biblical for 2013, or "Israeli-Americans". but that's a whole other discussion.
Best