O/T (kind of) I'm not that smart, but......
The Yankees really blew it this year. It was 100 years ago that the Highlanders were renamed to the Yankees. Remember the great job the Red Sox did last year for 100 years of Fenway? Is it just me, or are the Yankees missing a golden opportunity to celebrate 100 years of the most storied franchise in history and cash in on a complete marketing/merchandise campaign with all the fan fare? I even emailed them last fall and told them they should model themselves after the year long celebration of Fenway. (As big a Yankee fan that I am, I went to Fenway last year and enjoyed all the history that I saw, it was amazing and I know some board members actually had items on display inside Fenway...) Think of the history that could have been displayed at the stadium and all the Highlander jerseys and hats that could have been sold. Again, I know I'm not that smart, but.......
Tim
|