NonSports Forum

Net54baseball.com
Welcome to Net54baseball.com. These forums are devoted to both Pre- and Post- war baseball cards and vintage memorabilia, as well as other sports. There is a separate section for Buying, Selling and Trading - the B/S/T area!! If you give an opinion of a person or company your full name needs to be in your post. Contact the moderator at leon@net54baseball.com should you have any questions or concerns. Enjoy!
Net54baseball.com
Net54baseball.com
ebay GSB

Go Back   Net54baseball.com Forums > Net54baseball Main Forum - WWII & Older Baseball Cards > Net54baseball Vintage (WWII & Older) Baseball Cards & New Member Introductions

Reply
 
Thread Tools Display Modes
  #1  
Old 08-03-2018, 09:57 PM
Jobu's Avatar
Jobu Jobu is offline
Bry@n
member
 
Join Date: Jul 2014
Location: WI
Posts: 2,070
Default RKO Theaters Babe Ruth Premiums Handed Out at Babe's Public Funeral/Viewing

As far as I can tell, people are uncertain about the origins of the Babe Ruth RKO Theaters premium.

RKO Theaters was a chain of theaters owned by RKO Pictures:
https://en.wikipedia.org/wiki/RKO_Pictures
http://movies.wikia.com/wiki/RKO_Pictures
RKO Theaters previously operated theaters across the country:
http://cinematreasures.org/chains/133/previous
…with a number of theaters in the Bronx:
http://www.pelparktimes.org/movies/h..._theaters.html
The thread below discusses two variations of the premium, one that advertises The Babe Ruth Story and tells people to see it “..at this RKO Theatre” starting on Wednesday, November 3, and another which lacks this box on the back, with the latter apparently more common:
http://www.net54baseball.com/showthread.php?t=116875
It seems pretty clear that the version with the ad box on the back was handed out in theaters ahead of the movie, but what about the other version without the box?

As Frank Wakefield pointed out in post 4 of that thread, the stats on the back have the correct career totals but only show his Yankee hitting stats, an odd move for a premium with so much space on the back. I think the producers made this choice because this premium was only distributed in New York and nowhere else, so they were focused entirely on Yankees fans.

I have the following premium which has a note on the back from the original owner, saying that, when he was 13, he walked over 67 blocks each way to go through the viewing line for Ruth’s coffin on August 17, 1948. He also adds that everyone who passed the coffin was given this RKO Theaters souvenir photo of the Babe.

Given that the release of the movie was still 2.5 months away, it makes sense that RKO Theaters would have put their advertising on the front without any specific dates or locations on the back as they likely were not yet sure of the release date or which theaters would carry the film. When the release date was known, additional premiums were printed and sent to the theaters where the movie was to be shown.

If anyone has a access to 1948 phone books for the Bronx, I would love to get this kid's actual address.

I look forward to hearing what everyone thinks about this.
Attached Images
File Type: jpg RKO Theaters Ruth funeral a.jpg (72.4 KB, 239 views)
File Type: jpg RKO Theaters Ruth funeral b.jpg (74.1 KB, 237 views)

Last edited by Jobu; 08-03-2018 at 09:58 PM.
Reply With Quote
  #2  
Old 08-04-2018, 09:05 AM
chalupacollects chalupacollects is offline
Ti.m H.
Tim Hu,nt
 
Join Date: Mar 2017
Posts: 261
Default

Tell you one thing, if that kid walked from 228th Street down to the stadium that was one long walk!
__________________
Successful B/S/T deals with asoriano, obcbobd, x2dRich2000, eyecollectvintage, RepublicaninMass and Kwikford so far.
Reply With Quote
  #3  
Old 08-04-2018, 05:31 PM
steve B steve B is offline
Steve Birmingham
Member
 
Join Date: Sep 2009
Location: eastern Mass.
Posts: 4,865
Default

Giving out an advertisement at a funeral is just sooo tacky.

Seems plausible, which may be more influenced by my opinion of NYC than whether it's actually plausible.
Reply With Quote
  #4  
Old 08-08-2018, 09:27 PM
brass_rat's Avatar
brass_rat brass_rat is online now
Member
 
Join Date: Dec 2009
Posts: 604
Default

I agree with Tim -- that's quite the hike! (~12 miles round trip, walking...)

He did have nice weather for a walk though:
https://www.wunderground.com/history...date/1948-8-17

I'd try to find his address if I could read his name...that's the only illegible part of the whole story!
Reply With Quote
Reply



Thread Tools
Display Modes

Posting Rules
You may not post new threads
You may not post replies
You may not post attachments
You may not edit your posts

BB code is On
Smilies are On
[IMG] code is On
HTML code is On

Forum Jump

Similar Threads
Thread Thread Starter Forum Replies Last Post
Babe Ruth Was A Righty... Well, At Least He Wrote Right Handed Archive Net54baseball Vintage (WWII & Older) Baseball Cards & New Member Introductions 5 08-20-2006 11:34 PM


All times are GMT -5. The time now is 05:26 AM.


ebay GSB