Looking for fellow 1962 Jell-O collectors

[brian1961]

Hey Ronnie, so what did the dealer want for the Vic Power JELL-O box? Fruit flavor, pudding & pie filling flavor----it matters not one bit. If it's a complete box, it's solid gold, or if you prefer, name your favorite gemstone. I'm not out to score a box, or make a phone call; I just "enzhoy" the 1962 JELL-Os!

IF you decide to pursue Vic, a major point of negotiation is Vic's picture---was it printed nicely, and was it preserved reasonably well over these past 56 years?

Have a good National, bro. --- Brian Powell

[RedsFan1941]

Originally Posted by brian1961

Hey Ronnie, so what did the dealer want for the Vic Power JELL-O box? Fruit flavor, pudding & pie filling flavor----it matters not one bit. If it's a complete box, it's solid gold, or if you prefer, name your favorite gemstone. I'm not out to score a box, or make a phone call; I just "enzhoy" the 1962 JELL-Os!

IF you decide to pursue Vic, a major point of negotiation is Vic's picture---was it printed nicely, and was it preserved reasonably well over these past 56 years?

Have a good National, bro. --- Brian Powell

i went back to the dealer's table today to take some photos, and the Vic Power box was gone. the dealer said an Indians collector bought both the Vic Power box and an unfolded, complete Jello box from 1963 that had a Willie Kirkland card on it. I remember seeing that the other day, and it was eye-popping. Mint condition, no folds or creases. The dealer sold the two items for $1,000.

i remember wednesday he had $300 on the Power box and $900 on the unfolded Kirkland, so obviously he dealt a bit. kind of kicking myself for not buying the 1962 Power box. Though it had been opened, so one end wasn't perfect, the card card was nice. the side opposite the card had a small dent, but nothing terrible. i'm not well versed in these, but it displayed nicely in my opinion.

[Promethius88]

I don't know if it would be worth it or not, but I would have paid the $300 for the Power box just because I don't have one!

[JLange]

Whitey Ford was a product endorser for General Foods and was used in advertising for the Jell-O baseball card sets.

Here are two Jell-O ads depicting Whitey Ford for the 1962 and 1963 sets. The Jell-O advertising on the right side of the full ad depicting Whitey Ford was updated from 1962 to 1963 to reflect the new set. The baseball cartoons on the left side of the full ad (see full ad below the top two) was the same for both years.

The 1962 ad is from the April 15th Chicago Tribune
The 1963 ad is from the April 7th Baltimore Sun

Kind of neat to see the change year to year.

[brian1961]

Ronnie----Thanks for taking the time to detail what went down. I feel for your loss on the '62 JELL-O Vic Power box. There's something about a complete box on these that sounds the ka-ching, though without seeing the box, it's really tough to say whether the dealer's price was too steep. As you noted, he negotiated for the sale of the pair. Also, there's obviously no price guide on these, and who is really qualified to price such rare pieces? It's hard to put into words---with these complete box pieces, you truly "escape the ordinary" (a nod to the great A & E commercials of 20 years ago --- see them on YOUTUBE). The opportunity to find one available, even at the National convention, is starkly seldom. They're simply too exotic, and it comes down to a dealer putting a substantial price on them, and a buyer deciding upon what he's willing to give for them. Finally, they strike a deal.

In 1988, at the huge fall Philly show, I saw an unfolded 1962 JELL-O box for the first time. As I've written before, I was bowled over---intrigued to the max. Since the free prize was none other than Mickey Mantle, it's not surprising this type of exotic piece was in an All State display case of Mr. Mint Alan Rosen. After a few questions, I pondered about the box. Honestly, there is a slim chance I walked away to think about it; however, I don't believe I did. The contemplating on my part was in seconds. Right off the bat, I wanted it. The Mint Man would not negotiate on his price, but then, his price really seemed fair for a regal rarity such as this. I could not bare the possibility of someone else snatching it away to their collection, and knowing full well I wanted it, I bought it. In 30 years, no regrets. I must say I have yet to see another '62 JELL-O box of Mr. Mantle in a MINT unfolded state. I would call this a genuine chance of a lifetime. Granted, we're not talking about a 1952 Topps, but look, they're all over the place. I love that card too, believe me. I owned a beauty for 22 years, but there's just something ultra special about the complete package with the card. A conversation piece extraordinaire.

It would have been interesting to hear the dealer detail the provenance of the '63 JELL-O Kirkland unfolded box, if he was told and remembers any of it. Even if he doesn't recall, the piece is genuine, and rare as hen's teeth!

Jason---Sweet ads! Thanks ever so much for loading them up for us to enjoy!

---Brian Powell

[Kenmarks]

I too thank you Jason on the posting of those 62 and 63 Jell-O ads. Very much appreciated. I have a printer's proof I bought maybe 20 years ago of the 62 Jell-O ad, but have never seen a readable actual ad to compare to (they look the same).

I would post a picture, but have never been able to using an iPad and do not store pictures in my computer to try that way. (Anyone who could explain how to post pictures to Net54 using an iPad or phone would be great to know.)