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View Poll Results: AH Catalogs
Love them, can't want to get them! Save and/or collect them! 43 23.89%
Like them, I use them often then discard after auction end 44 24.44%
I use catalog sometimes. Sometimes forgot or discard w/out opening 33 18.33%
I rarely open mine. May thumb through occasionally but mostly rely on online viewing 27 15.00%
I really have no use for them. Usually recycle immediately. 33 18.33%
Voters: 180. You may not vote on this poll

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  #1  
Old 11-09-2017, 10:22 AM
Edwolf1963's Avatar
Edwolf1963 Edwolf1963 is offline
Ed Woelfle
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Default AH Catalogs

I know I'm most likely in the minority here but I have no use for AH catalogs. Don't get me wrong, I'm active in most but find the online aspect (search, view, etc) more than enough. Catalogs just seem old-school to me. As with the yellow pages dropped off every so often at the foot of my mailbox, my AH catalogs last about 7 seconds (from mailbox to recycle bin). Seems like a huge waste of money for the AH as well to send. I need to get better (been too lazy) at asking them to take me off their catalog mailer list - again not for lack of interest in the auction, just don't use them.

That said, this is a personal choice and I totally respect others opinions on the subject. Curious what the community take is on this - AND - if your views have changed at all over the years one way or the other?

Last edited by Edwolf1963; 11-09-2017 at 10:31 AM.
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  #2  
Old 11-09-2017, 10:45 AM
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Aaron Seefeldt Aaron Seefeldt is offline
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Default catalogs

Before the internet, I used to read every page of every catalog I'd get. REA catalogs in particular were a great way to learn, research, take notes in, etc. Catalogs used to be my bedside reading...

Then came the internet and I still get bombarded with catalogs that I rarely, if ever, even open! I might open it if I've consigned a bunch of stuff, otherwise it's straight to the blue recycle can out back.

That being said, it is on me, and all of us who don't read them anymore, to make AH's aware so they perhaps will produce less.
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  #3  
Old 11-09-2017, 10:50 AM
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Derek Granger
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Default Auction Catalogs

I believe Huggins & Scott went with a "green" option whereby you can get an auction credit for any purchases you make as long as you opted out of getting their catalog. This seems like a no-brainer for all AH's to use. Let the potential bidders click the "go green" button and allow us to make the choice. AHs should encourage this catalog opt-out by providing incentives, just as H&S does.

I would probably do this for every AH except REA (depending on the incentive).
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Last edited by h2oya311; 11-09-2017 at 10:51 AM.
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  #4  
Old 11-09-2017, 10:52 AM
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I think you guys are missing the reason there are still catalogs. Consignors have to have them = consignments. AH's need consignments so there will continue to be catalogs.
Buyers mostly don't care anymore. I see both points. Most I don't read and some I read in the morning and at lunch when eating alone and out. Great, I am the only one so far that voted "sometimes".....well, that is me, Mr. Sometimes.
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Last edited by Leon; 11-09-2017 at 10:55 AM.
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  #5  
Old 11-09-2017, 10:54 AM
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It's nutso humans are still printing newspapers, magazines and catalogs...There are more, but lets stick with these three...Ridiculously foolish...
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  #6  
Old 11-09-2017, 11:24 AM
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Quote:
Originally Posted by Leon View Post
I think you guys are missing the reason there are still catalogs. Consignors = consignments. Buyers mostly don't care anymore. I see both points. Most I don't read and some I read in the morning and at lunch when eating alone and out. Great, I am the only one so far that voted "sometimes".....well, that is me, Mr. Sometimes.
Good point, I understand the branding aspect catalogs have given in building awareness, name recognition and consideration for your next consignment. I'm sure that plays in for many. For me, personally though, that hasn't factored in at all and I've actually consigned more than I have purchased over the last few years. The influence points for whom I have chosen relied more on word-of-mouth, meet/greet at shows, recommendations and feedback from this and other forums, eBay fatigue, etc.

Again, that's just my take .. that's why I was curious on others, other points of view and if/how that may have changed over the years. I work in a capacity of ever-changing consumer view and influence points - - always looking at/find it interesting what resonates, what doesn't, how and why that changes.

PS - you are still the only "sometimes" vote :-) .. Edited. Strike that, spoke too soon

Last edited by Edwolf1963; 11-09-2017 at 11:30 AM. Reason: Spoke too soon
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  #7  
Old 11-09-2017, 11:32 AM
steve B steve B is offline
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Quote:
Originally Posted by kvnkvnkvn View Post
It's nutso humans are still printing newspapers, magazines and catalogs...There are more, but lets stick with these three...Ridiculously foolish...
I'm the opposite way. If it's worth knowing it's worth printing. Auction catalogs are often a valuable resource.

The web is fine, but not when the information gets removed, or taken behind a paywall, or is too near to some other topic to be readily found with a search.

Look how many threads used pictured that can't be viewed because a photo hosting place changed policy.
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  #8  
Old 11-09-2017, 01:25 PM
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Auction catalogs in time, become a piece of sports Americana. How can you throw away a Hakes catalog? I haven't thrown one catalog away since 1995. Some of my favorites are Lipset and Sloate (hi Lew and Barry if reading).
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  #9  
Old 11-09-2017, 02:08 PM
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Leon nailed it - many consignors won't consider an auction that doesn't have a printed catalog.

That said, once I started doing one I discovered there are a lot of items that I can present much differently, and more effectively, with a printed catalog. As an auctioneer, I was originally not a fan. Now I'm a big fan, and I'm always looking at ways to improve my catalog and make it nicer and more effective.

-Al
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  #10  
Old 11-09-2017, 02:33 PM
x2drich2000 x2drich2000 is online now
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I may be alone, but I often find myself skimming through the online version as fast as I can, which sometimes means missing something I am interested in. This happened in the current heritage auction. Also, sometimes when you have the image and description right there at the same time, you find something you might not have otherwise bid on. Which happened twice to me this week.

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