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fkw1938 Quaker Oats Babe Ruth Baseball Club Pin (page 321 in the 2003 SCD Catalog). There are 2 types of counterfeits known (one is a fantasy modern pin with a NY hat and red highlights, other is B&W counterfeit and designed exactly like the authentic pins). SCD says the counterfeit pins are widely seen.
Authentic pins NRMT $135, EX$67, VG $40.
Hope that helps. Frank