[rhettyeakley]

Just a thought, but as Coupon was obviously a cheaper tobacco brand (see backs of T213-2's for the # of cigarettes you got vs. the normal T206 cards). Maybe they asked to have their first series of cards (T213-1) to be on thinner paper stock as a cost-cutting measure, something the other T206 manufacturers weren't as worried about due to their higher profit margins.

Maybe Jon can correct me, but I was under the impression that Coupon also used "soft" packs as opposed to the slide shell that the majority used--which also would have been a cost-cutting measure by a bargain brand.