Nice Campy, Todd! I am guessing that it was probably a NYC and surrounding area thing, given the Brooklyn address of the company, and the selection of 2 Dodgers, 1 Yank (Allie Reynolds), and 1 Giant (Whitey Lockman). I have seen them listed as 52 or 53, but the envelope is postmarked January of 55, so I am guessing 53 or probably 54 is more likely. I would suspect that the record has them speaking and giving tips, but I have been hesitant to drop a record needle on mine!
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