Quote:
Originally Posted by abctoo
When Page's Milk cards were brought up in this thread years ago, a responder was misunderstood when pointing out the intensity of Page's Milk promotional capabilities and the extent it went to to promote its name. Page's milk had a long run radio show widely broadcast. A singer on that radio show named Patti was always introduced as Patti "Page" (the Page's Milk singer). She adopted that name for use throughout her long and famous career that followed.
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To clarify the misunderstanding. Page's Pittsburgh Milk did have a regular widely-distributed radio show, featuring the likes of Guy Lombardo and many more. But that's not the Page's radio show of Patti Page.
Corporate Artists at
http://www.corporateartists.com/patti_page.html (accessed 08-27-2020) states about Patti Page:
"Born Clara Ann Fowler in Claremore, Oklahoma, one of her earliest recollections is walking barefoot to school and saving her one pair of shoes for Sunday dress-up. With a unique talent and sheer perseverance she has become a sophisticated and sensitive performer with a solid career spanning nightclubs, concert halls, the musical comedy stage, motion pictures, radio and television.
"With a scholarship in the art department at Tulsa University in the offing, Clara Ann thought
the promise of a job in the art department of KTUL in Tulsa seemed more practical than four years of study. At the time, KTUL had a fifteen minute sustaining program sponsored by the local Page Milk Company called "Meet Patti Page." When the regular girl who performed as the fictitious "Patti Page" left the program, Clara Ann put her natural singing talents to work and got the job... and with it a new name. Soon she was starring on several shows on KTUL.
"In 1946, Patti sought greener pastures in Chicago working many dubs and small theaters. Several appearances on ABC Radio's popular network show, "Breakfast Club," hosted by Don McNeil led to Patti securing a program of her own on the CBS Radio Network."
Copyright 2020 by Michael Fried, P.O. Box 27521, Oakland, California 94602-0521