From the 1930's, I would consider some of the following to be pretty popular, affordable and available cards:
1933 Goudey
1934 Goudey
1934-36 Diamond Stars
1933 Delong
1933 Tattoo Orbit
From the 1920's, there are Zeenuts, Exhibits and lots of strip cards
From 1914-1915, there are Cracker Jack cards
Before that, you have lots of T cards to choose from.
I would recommend clicking on the "Old Cardboard" link near the top of the page and clicking through some of these sets on that website. That will give you an idea of what the cards look like and what the commons sell for.
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