Quote:
Originally Posted by pclpads
Focus groups in 1956-57 likely hadn't yet arrived 60+ years ago to influence a corporate decision, so my guess is the Topps' suits decided to cut overhead by downsizing their product: less paper / less ink = more Topps' profits. I doubt collectors' interests were even a consideration.
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This would be my guess as well. Or perhaps the smaller cards fit better between bicycle spokes.
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