the same ad
shown here for scale. As you can see, this was just a portion of a full-page ad. Many of the department stores that issued m101 cards devoted very little space to advertising them. They packed a lot of sales items into their weekly or more frequent offerings, but gave short shrift to the baseball pictures. Makes for many a fruitless search, but gives a good idea of what consumerism was like a hundred years ago. At least Herpolsheimers gave this a somewhat prominent spot on the page--most ads are tucked in toward the bottom.
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If we are to have another contest in the near future of our national existence, I predict that the dividing line will not be Mason and Dixon's but between patriotism and intelligence on the one side, and superstition, ambition and ignorance on the other. - Ulysses S. Grant, military commander, 18th US President.
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