I'm not sure about this applying to cards, but I know for sure the seller matters in other hobbies.
A friend of mine sells a lot of 16mm films. For a while I was helping him with the cheaper stuff. Had a film that was a popular story, and in fantastic condition. Intended for schools it was made right about when many were changing over to video in place of film, so it had great color and nearly no wear.
I listed it maybe three times at 24.99, with no takers. We talked and he convinced me to try it at 9.99. Nothing. Gave it back to him, he lists it with my description simply copied and pasted, as a 49.99 BIN. Sold in less than a day.
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