Depends on your definition of " expensive". You can really rack up serious costs when sending thru the mail ( insurance, postage ) etc. I personally like to deliver the cards in person. I have found that I can almost cover the cost of a plane ticket/ travel cost with the money I would have had to pay to send the cards thru USPS. Maybe this is an advanced form of rationalization to justify me hitting a couple of the larger national shows. It works for me. Just my 2 cents.
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