With regard to the OP, there are some collectors who think it is more fun to own a card that a famous person or a hobby pioneer once owned. Whether it translates into a premium remains to be seen. I know that I would definitely ask a premium for my Burdick-stamped E80 Jack Johnson card.
It also might be fun to create my own 'brand' for my cards. If the TPGs allowed that I might go for it. Sure as hell would be one way to show whose collection they are from.
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