Quote:
Originally Posted by mechanicalman
The local Ramly sales rep just crushed that display. As a marketer, we dream of in-store presence like that!
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Nowadays, the Rep would have to pay a hefty sum for that placement, offer a deep 4 week deal, guarantee the sale, and agree to take back all unsold product after the promotion.
Retailers have learned a lot about how to hold the manufacturer hostage, provided they want any type of incremental display like that.
Magnificent image of a long-gone (and far better) era!