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Posted By: Lyman

Hi Guys. I just returned from a short vacation or would have responded sooner. I did considerable research on this card several years ago and it was definitely issued to promote an NBC broadcast on Monday, September 29, 1947.

We published an article about the premium card in Issue #6 of Old Cardboard magazine (Winter 2006, p. 40) and did a condensed version of the article in Issue #21 of the Old Cardboard eNewsletter (see http://www.oldcardboard.com/eNews/eNews21/eNews21.htm#5).

The card is also profiled on the Old Cardboard website (under the "All Others" section; see http://www.oldcardboard.com/o/nbc/nbc.asp?cardsetID=1100). From the website profile, there is a direct link to an audio of the entire 1947 Cavalcade of America broadcast that the card was used to promote.

The broadcast (now in MP3 format) is entitled "The Story of Babe Ruth" and is an interesting dramatization (complete with 1947 commercials) of Ruth's life.

Hope you enjoy the audio. I did.

Lyman