Posted By:
Ted ZanidakisPETER and BOB
What makes Friendly's popular is not only their Fribbles but
their "Freebies". As you know they very often entice you to
buy their entrees by giving you a free ice cream sundae with
it.
As you both say the quality of their ice cream might be 2nd,
or perhaps 3rd rate; but, they really are good at marketing
their product.
Consider this....if they inserted a Johnny Damon, or Martinez,
or Varitek, or Ortiz cards with their ice cream products, don't
you think they might be more competive with Brighams in the
New England area?