It's all about the phones. Every single minute of every single day the youths of today are staring down at their phones. No one seems to even go outside and play anymore. If it's not something that appears on their phones, there is virtually no interest from a huge percentage of kids. When I was growing up (jeez, I sound old), every kid in class had at least some baseball cards. It was an absolutely huge part of the culture, but these days there are a bazillion other distractions for kids, so collecting takes a back seat...waaaaaaay in the back.
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