Here's a little bit of history on the Horace Patridge Company from bostonbaseballhistory.com:
"The quest of sporting goods companies to be the “official” supplier of college and professional team paraphernalia is not a recent phenomenon. The Boston-based Horace Partridge Co. was a long-time purveyor of athletic equipment. It billed itself as the “Oldest Athletic Goods House in America.” The company secured the rights to dress the Boston Braves and proudly boasted of its license on the outfield walls of Braves Field season after season in the 1930s and 1940s. Its usual spot would be in the vicinity of left field where, in large lettering, the Partridge billboard would inform the ballpark’s denizens of its exclusive status as “Athletic Outfitter to the Braves.” Over those years, the Horace Partridge Company migrated from its headquarters at 34 Summer Street to 55 Franklin Street. Both addresses today border on Boston’s Downtown Crossing. Many now-defunct stores that operated in this once vibrant retail core of Boston along Washington and Summer Streets would sell advance reserved seat tickets to Braves games. Included among such remote ticket sale sources were the men’s stores in Filene’s, Jordan Marsh and Kennedy’s."
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