Quote:
Originally Posted by scgaynor
The catalog auction is aimed at a more advanced audience and the material sells itself. You won't see the "hype" of the SAH days.
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Scott thanks for the response.
The above statement troubles me a bit if I’m being honest and I could just be reading into your comment too much if so I apologize.
What does that really mean?
To me I read that statement as Ken has had to change his game plan or sales tactics because he’s not selling middle America late night naive TV viewers who don’t know any better anymore. Saying that something sells itself all things should in a way sell themselves to a degree.
Why did the stuff from the 90’s need the extra dramatics and aggressive sales style? I think we all know that answer. Sadly it was that audience that got the shaft and learned the answer to that question the hard way.
To say that Ken won’t adopt that tactic to advanced hobbyists is sort of a “duh” statement. He won’t do that because it won’t work on his new audience. Saying that it’s all better now and he can’t pull those tactics because of the clientele and material has changed…doesn’t seem to take away or make me feel any better and I’m sure the folks who got sold the SAH goods especially take no comfort in that.
Cheers,
John